Twitt, founder of Broken Record Music Club, brings a unique blend of disciplines and experiences to the music industry. While his background lies outside of traditional music, his diverse journey has shaped the innovative, artist-first approach that defines his label.

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Educational and Professional Background

• Bachelor of Science in Mechanical Engineering with a Minor in Systems Engineering (Western Kentucky University).

• Master’s Degree in Technology Leadership and Innovation (Purdue University).

• Certificate in Social Media Marketing (Cornell University, 2024).

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Twitt’s early career as a professional football player in the NFL, IFL, CFL, and XFL instilled the dedication, discipline, and perseverance that now drive his work in the music industry.

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Experience in Music

Since founding Broken Record Music Club in 2022, Twitt has developed a hands-on approach to supporting independent artists and building a platform for creativity. He has:

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• Worked with artists across multiple genres to craft tailored release strategies, supporting projects from conception to distribution.

• Designed and executed marketing campaigns, leveraging social media platforms and data-driven analytics to expand reach and grow fanbases.

• Planned and managed live events, including tours and showcases, ensuring seamless coordination between venues, artists, and fans.

• Produced original content, including custom merchandise, video promotions, and the Clubhouse Chronicles podcast, which highlights stories from the Central Illinois music scene.

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Twitt’s dedication to empowering artists and fostering connections within the Central Illinois indie scene has earned Broken Record Music Club recognition as a key player in the region. Under his leadership, the label continues to grow as a trusted name for artists seeking genuine, long-term development.